Greggs CEO Claims Vegan Sandwiches Likely to Appear in Stores in 2018

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Whilst announcing plans for expansion, Greggs CEO has suggested that the popular UK chain will soon offer vegan options.

Currently there is a petition running to get Greggs to add vegan sausage rolls to the menu, however, CEO, Roger Whiteside, claims that it’s too difficult creating a veggie sausage roll that tastes great. Instead, Greggs is ‘likely to start selling vegan sandwiches this year,’ the Telegraph reports.

Commenting on the chain’s choice of vegan options, Whiteside said ‘We’re aware people would like those types of options in some of our savoury categories and things, but they’re more difficult to achieve, frankly, because what we’re looking to do is to find things that have broad appeal because they taste great.’

The chain intends to open an additional 110 – 130 stores in 2018, which will create up to 1,500 jobs and bringing the total number of stores to over 1,750 across the UK. Some of these new locations will be drive-throughs after the successful trials in 2017.

As PETA notes in its petition, Greggs is falling behind many other mainstream eateries with its lack of vegan options. ‘More people than ever are choosing vegan options as they seek to save animals, protect the environment, and improve their own health. In response, many of the UK’s best-known food businesses have listened to their customers,’ said PETA. Adding ‘Notably missing from this list? The UK’s largest bakery chain, Greggs.’

It’s likely the addition of vegan options to Greggs stores would prove very popular.

This post was last modified on July 9, 2021 10:05 pm

Katie Pevreall

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Katie Pevreall