Adidas' Stan Smith range includes a new sustainable Kermit-inspired design. | Eileen W. Cho for LIVEKINDLY
You can snag a pair of Adidas’ sustainable Stan Smith Kermit the Frog-inspired shoes.
The new, green kicks are part of the company’s Originals x Disney, Stan Smith collection. The line of eco-friendly shoes features Primegreen, a high-performance, plastic-free fabric made from at least 50 percent recycled materials.
The new Stan Smith shoes feature a “Kermit” graphic on the side and Kermit’s name is embossed on the heel.
The kicks also feature the phrase “It’s Not Easy Being Green” on the heel tabs. The sustainable shoes remind the wearers “to be a little more green like Kermit the Frog,” according to Adidas.
The Stan Smith collection features other sustainable takes on the classic silhouette. You can purchase trainers inspired by a number of Pixar, Star Wars, Marvel, and other Disney characters. These include The Hulk, Yoda, Tinker Bell, and WALL-E-themed shoes.
The new range is part of Adidas’ mission to reduce plastic waste.
“The next step in our journey to help End Plastic Waste begins with reimagining the iconic white court sneaker, the Stan Smith,” the company explained in a statement.
The company pledged to ditch virgin polyester by 2024. Instead, it plans to use 100 percent recycled polyester in all of its products.
In keeping with its sustainable promise, Adidas recently introduced the Stan Smith Mylo. The vegan sneakers are the brand’s first-ever shoe made from mushroom leather. Mylo is a mushroom-derived material created by Bolt Threads, a biotechnology company.
The vegan leather is featured on the shoe’s outer upper, perforated three stripes, heel tab overlay, and signature branding. The shoes feature a midsole made from natural rubber.
Back in 2018, the German brand collaborated with Stella McCartney to launch a Stan Smith vegan design. A year later, the duo launched another version of the vegan shoe. The colorful shoes featured punched-out rainbow stars, rainbow laces, and an image of McCartney on the tongue.
In February, Adidas became the latest company to ban fur. “Adidas is driving the topic of sustainability in all areas of its product range as well as across its entire business operations,” explained Frank Henke, senior vice president of sustainability at Adidas, in a statement sent to LIVEKINDLY.
“We have already been exclusively sourcing more sustainable cotton since 2018, will only be using recycled polyester from 2024, and this year will be launching the first running shoe that is made to be remade,” he added. “The permanent renunciation of fur underlines our commitment in searching for and scaling up sustainable material innovations.”
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This post was last modified on April 22, 2021 5:42 pm