Proving that Glasgow really is the most vegan-hungry city in the UK, Glaswegians are now getting plant-based doughnuts delivered straight to their doors. In Bloom, a fully vegan eatery named after a song by the iconic ’90s grunge band Nirvana, is launching a doughnut home delivery service out of its Clarendon Place location.
Announcing the “exciting news” via social media, the company noted that deliveries will hence be available three days a week; every Friday, Saturday, and Monday.
Doughnut flavours include Coffee Cream, Funfetti, Biscoff, Vanilla Orea, Strawberry Cheesecake, and the hazelnut-flavoured Naetella.
Enabling consumers to get their hands on In Bloom’s sweet-flavoured treats with the greatest of ease, consumers can place orders via Facebook Messenger anytime before 3pm the day before the desired delivery, and In Bloom will then pass on their details for a bank or PayPal transfer.
A box of six doughnuts retails for £12.50 while a dozen costs £20.
VEGAN DOUGHNUTS GALORE
In Bloom is not the only company bringing vegan doughnuts to the mainstream. Major retailer IKEA UK now sells vegan doughnuts at its in-store food kiosks nationwide. Similarly, handmade doughnut shop Crosstown Doughnuts opened its third exclusively vegan location this summer. Crosstown offers consumers a range of unique flavours, including Chocolate Truffle and Cinnamon Scroll, and seasonal varieties like Coconut & Lime and Beetroot Lemon-Thyme.
Earlier this year, gourmet doughnut micro-chain Doughnut Time also launched a limited-edition vegan Baileys Almande doughnut, which even attracted media attention.
And it’s not just the UK experiencing a vegan doughnut craze. Washington D.C. is getting its inaugural vegan doughnut shop, Donut Run, next spring. Similarly, Europe’s first-ever vegan doughnut chain, Brammibal’s, opened its third location this September in Berlin.
THE PLANT-BASED DELIVERY BOOM
In Bloom will also not be the first brand to bring doughnuts straight to consumers’ doors. In New Zealand, customers can order a box of vegan doughnuts from a Wellington-based company named Glazed.
Back in the UK, The Conscious Candy Company is similarly bringing sugary goods to shoppers’ doors, delivering an entire kilo of gelatin-free vegan sweets.
More and more plant-based delivery services are also bringing main courses to consumers. Allplants, a vegan ready-meal delivery service, recently raised £7.5 million to expand, while Danish meal delivery service Simple Feast similarly raised $12 million. Most recently, “MasterChef South Africa” winner Kamini Pather launched a predominantly plant-based delivery service in Cape Town.
Image credit: In Bloom
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